11 collections created for every hair type, texture and style. there's something for everyone, so shop by collection to find your ideal hair products - feel free to mix + match.
FOR FINE TO MEDIUM HAIR TYPES 1-2C
It's called signature for a reason...packed with vitamins + antioxidants, these tried and true products are here to nourish and soften for healthier-looking strands.
signature collection DE LA BOUTIQUE
FOR DRY, TEXTURED, OR COARSE HAIR TYPES 2A-4C
drench your hair with 3x more hydration* with the new silicone-free hydro rush intense moisture collection.
*clinically tested, dream routine and lic tested individually, shampoo and conditioner tested as a system.
FOR DRY, DAMAGED HAIR
don't let your hair reach its breaking point. our repair lineup is clinically proven to target damage, strengthen hair, and reduce breakage.
repair collection DE LA BOUTIQUE
volume that packs a performance
make center stage with a NEW routine for instant + all day volume.*
*based on a professional evaluation of 56 subjects using big hit shampoo + conditioner + rising star volumizing finishing spray.
FOR PROTECTION AGAINST HUMIDITY
lock in moisture + lock out frizz for up to 72 hours* with our collection of anti-frizz hair products.
smooth collection DE LA BOUTIQUE
FOR BLONDES, GRAYS + SILVERS
it's blonde maintenance made easy. this collection repairs damaged strands and tones brassy hues to bring out the best and brightest shades of blonde, gray, and silver.
blonde collection DE LA BOUTIQUE
FOR PROLONGING YOUR STYLE
from flexible to "you're not going anywhere" crunch-free formulas made to prolong your style.
hold collection DE LA BOUTIQUE
ALL HAIR TYPES 1-4C
hit reset: cleanse, exfoliate, remove build-up + excess oil for a total scalp + hair refresh.
detox collection DE LA BOUTIQUE
FOR FLAT OR FINE HAIR
create effortless styles from tousled tresses to beachy waves — no bed or beach needed.
texture collection DE LA BOUTIQUESalut mon ami ! Nous sommes Amika.
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